Experts in your destination and there to tailor your journey, your Luxury Gold Travel Concierge offers the ultimate service. More than a guide they offer a flawless personal service, tailored to you. To learn how Ultimate Italy is made even more ultimate, we spoke with Travel Concierge Anna to find out more about how she personalizes your tour.

Meet Travel Concierge Anna

A specialist in Italy for over 15 years, Travel Concierge Anna knows this beautiful country inside-out. And, a key skill of a Luxury Gold Travel Concierge, she also knows people. “Tailoring the perfect Italy tour comes from our destination experience and understanding our guests. It is also about getting to know people quickly and identifying their wishes and desires.”

Through a combination of conversation and intuition, Anna gets to know guests’ needs right from the start. “I will spend time with them on the first night. As it is always a small group, it’s quite easy to get to know guests fairly quickly and offer a personal one-to-one service. I’ll ask if you have particular things that you’re interested in and would like do.”

But the personalization process doesn’t stop there. Throughout the tour Anna will continue to intuit guest’s likes and dislikes, tailoring the experience as she goes.

“As the trip goes on you learn more and more about people,” she says. “So, we also adapt to guests’ needs as we go. Through my expert knowledge of Italy, I have plenty great ideas up my sleeve to tailor your experience.”

Discover this on Ultimate Italy

Exceptional dining for every palate

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Exceptional dining is at the heart of every Luxury Gold journey, with some truly exquisite restaurants featured on our sublime Ultimate Italy tour. There are also opportunities for guests to choose how and where they dine. In a gastronomic haven such as Italy, Travel Concierge Anna’s local knowledge and expertise enables guests to tailor their culinary experience.

“In Capri, we dine at Michelin starred restaurant Mamma, where the food is exquisite and the views are jaw-dropping,” Anna tells us. “You approach through little narrow back alleys, through a tiny little door which then opens up to a panoramic view over the Mediterranean out towards Naples. It is an amazing dining experience.”

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“When guest have a free evening, for example in Perugia or Florence, I will help choose where to dine. In each location I’ve hand-selected restaurants that serve delicious fare and are located near the hotel. Each areslightly different, for example one may be fine dining, one may be very atmospheric and local. Another might simply serve outstanding pizzas, we are in Italy of course!” she says with a smile.

“When it comes to gastronomy, every region is totally different. This is something I love to share with guests. Southern Italy is all about seafood and the views. When in Rome it’s all about finding that little backstreet trattoria that has traditional dishes served by Mom and Pop. And in Tuscany, Florentine steak takes pride of place on the menu.

“You may also have particular restaurants that you’ve heard of and wish to visit, in which case I will help with reservations where possible. It becomes apparent very quickly when guests are really into food so I love to help them out on that journey with all that Italy has to offer.”

Related content: Where to Find the Most Rare & Expensive Food in the World

Pick between exclusive experiences

With many exclusive experiences included on Luxury Gold tours, there are also times where guests can personalize their day, through a choice of two different experiences.

Carefully selected by your Travel Concierge, these thoughtful choices are curated with the Luxury Gold guest in mind. “The thing is with Italy, it has so much to offer,” Anna says. “It has art, history, architecture, beaches, mountains and vineyards. And of course, it has fabulous food and wine. It’s an incredible place.

“In the stunning hilltop town of Assisi in the heart of Umbria, knowing that art and culture appeal to our guests, we extend this offering with the opportunity to visit Saint Francis Basilica, to see stunning frescos dating back around 800 years.

“However, we also understand that guests might want something different, so they may prefer to join a local gourmand to taste delicious Umbrian specialities. That might be mushroom or truffle paste on crostini, interesting varieties of salamis or maybe the famous Umbrian pork, along with delicious olive oils.”

Elevating the everyday

“I’m always considering any opportunities to tailor a guest’s experience,” Anna explains. “I can show secret treasures that you might not otherwise find. If I know that someone is really into art, as we are walking through the streets of Rome I might quietly say ‘let’s just pop into this church because I happen to know there’s a Caravaggio in here.’ This is what happens when you are well experienced and know these hidden gems.”

Related content: The Luxury Gold guide to discovering statement art pieces on your travels

Special moments made exceptional

Wherever possible Anna assists with special requests, to make your journey extra special. “Sometimes guests are keen to trace their family history,” she says. “Guests from the United States often have family connections in Italy. If we are staying very close to where their family originates, I might help them make a visit. This can be a very emotional experience for everyone.”

“We also have guests celebrating big anniversaries, in which case I will help them make it extra special, to find a superb restaurant or location for a truly memorable occasion. There are lots of suggestions that we can make for special moments.”

Related content: 7 ways Luxury Gold makes your travel experience completely stress free

The best of both worlds

“Whilst guests want their service to be personalized, they also love being in a group, to have fun and share experiences together,” says Anna. “This is the great joy of taking these tours, meeting people and making new friends. But for our guests, knowing that they can also tailor their experience is the best of both worlds.”

To enjoy the wealth of treasures the Italy has to offer, and benefit from the personal service of your Travel Concierge, take a look at our Ultimate Italy limited edition luxury .tour

You may have had a Michelin-starred meal – but have you had one in the sky? Hong Kong-based airline Cathay Pacific is taking luxury gourmet dining to new heights by delivering Michelin star dining on flights out of Hong Kong. 

A Michelin star home base

Cathay Pacific’s home city of Hong Kong is one of the hottest culinary spots in the world. It may be a tiny country, but it boasts an impressive array of Michelin star restaurants, with 71 restaurants receiving Michelin stars in 2022 alone. You’ll find a delicious blend of Cantonese and South East Asian flavors from the bustling streets to the tops of skyscrapers. But now Cathay Pacific is turning Michelin star dining all the way up – to 30,000 feet. 

Read more: What to expect when dining at a Michelin starred restaurant

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A gastronomic partnership

Cathay Pacific wanted to create an exquisite gourmet in-flight meal that captures the essence of the Hong Kong culinary scene. They partnered with Michelin star Hong Kong-based restaurant Duddell’s to bring the vision to life. The collaboration produced an exclusive menu of traditional flavors that celebrates Hong Kong’s bubbling culinary scene. Duddell’s is renowned for their stunning Cantonese cuisine and handcrafted dim sums, so excitement is brewing over its newly curated, sky-high menu. 

Read more: 5 Michelin Star chefs celebrating local culture through food

How can I experience Michelin star dining in the air?

The Duddell’s x Cathay Pacific menu is now available to First class and Business class passengers on long-haul Cathay Pacific flights departing from Hong Kong to all destinations (excluding Tel Aviv and Dubai). It will be available throughout the year. If you’d like to experience this one-of-a-kind culinary affair, be sure to secure your seats soon.  

Read more: Meet the Michelin star chef putting his stamp on the Orient-Express menu

@cathaypacific

What’s on the Michelin star menu?

Guests will be served three luxurious courses during the flight: appetizer, main and dessert. First Class passengers have a choice of chilled abalone and cucumber with black vinegar, or lettuce-wrapped minced pork with vegetables, sweet pomelo and prawn crackers. For mains, First Class guests make the mouthwatering choice between premium Iberico pork belly in a sweet, sticky soy glaze or wok-fried lobster seasoned in ginger with white pepper sauce and fluffy rice. The meal is topped off with chrysanthemum and longan jelly, a spin on two traditional elements in Chinese medicine. 

Business Class passengers have a tantalizing choice of drunken prawns in aged Huadiao wine or chicken and jellyfish salad with sesame dressing. The main course delivers steamed halibut with cordycep flowers, aged mandarin peel, and preserved black olives, served with a sour rice noodle soup with barramundi and pickled mustard greens. For dessert, guests can indulge in either a Beijing-style strawberry yogurt pudding or a spiced ginger milk pudding, a twist on a classic Cantonese dessert.

Read more: Where to Find the Most Rare & Expensive Food in the World

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The challenge of Michelin star dining at 30,000 feet

Delivering true Michelin star meals in an aircraft is no easy feat, however Cathay Pacific and Duddell’s rose to the challenge. 

High altitude reduces humidity and air pressure which impedes your sense of smell and tastebud sensitivity. If you’ve ever recoiled at bland airplane food, it’s likely because high altitude impairs your ability to detect flavor. The team worked to overcome this by designing the meals to be slightly spicier, saltier and sweeter than they would be in a restaurant on the ground.  

You can also forget those square aluminum boxes that airline meals often come in. Michelin star meals must be identically plated with no room for error. With more than 40 meals served each flight through the First class and Business class cabins, the crew are well-versed in beautifully arranging the dishes before serving them to passengers.  

Read more: The ‘world’s best restaurant’ is closing its doors – 4 contenders to steal its crown

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A  meticulous process

Designing and cooking the dishes was another challenge. Since a full-size kitchen is impossible on a plane, Cathay Pacific mostly prepares the dishes in their kitchens near Hong Kong International Airport. They heat the dishes within about 20 minutes on the aircraft.

The ingredients also had to be fresh with broad appeal and represent the best of Hong Kong cuisine and heritage. With plenty of constraints around the meal design, the menus were tested rigorously. The expert team tasted and revised each dish at least three times before being cleared for takeoff. 

With innovative dishes that retain authentic flavors, the Cathay Pacific x Duddell’s partnership has undoubtedly raised the bar for airline fine dining. But does it compare to regular Michelin star dining on the ground? The only way to find out is a First class or Business seat out of Hong Kong. 

Read more: The Luxury Gold guide to the finest Michelin star restaurants in Edinburgh

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