BY SHANNON GUIHAN
This year, Earth Month arrives with particular poignancy. As The Travel Corporation celebrates its first 100 years, we also mark the fiftieth anniversary of the first Earth Day – April 22, 1970 – which was the seed that grew into Earth Month. Now, in 2020, Earth Month comes in the midst of a world-wide pandemic, bringing much of life – and virtually all travel – to a standstill.
Difficult as this is for all of us, it offers an opportunity to reflect on our relationship to this planet we all call home. This is especially true for those of us who have the great fortune to travel. If ever there was a time for a reset, this is it. With plans suddenly put on hold, it is a time to step back and ask ourselves some important questions. Why do we travel? What responsibilities come with our journeys? How do we want our travel to impact the planet we discover, the people we meet, and the wildlife we see?
While this pandemic is new territory for everyone, for those of us at TreadRight, these questions are not new. They are what led to TreadRight’s founding over a decade ago, what drives us to do the work we do each day. For me, personally, these are questions that have shaped my career.